The Incredibly Shrinking Amway Rally

As I have indicated (also here), Amway/Quixtar is imploding. One of the indicators of this is the drastic decrease in the number of people attending major Amway/Quixtar rallies in the United States. I have some inside information from a reliable source about the rallies for Amway Kingpin Dexter Yager's organization. Each year in the autumn, Yager holds a "Yager Free Enterprise Celebration" (YFEC).

For the 2003 and 2004 YFEC events, there were audiences that numbered from 15,000 to 18,000. In 2005, YFEC was scaled down to 2 shows, one in Cincinnati at the Riverfront Arena which drew about 13,000 and the other one was at the smaller Long Beach Arena in California which drew around 6,000 or 7000. In 2006, the decline was evident: the crowds for the two events were about 4000 and 7000. In 2007, the numbers dropped further to approximately 6,000 and 2,000.

These are the statistics of an organization in serious decline.

UPDATE: Someone e-mailed this post to a lot of people because I've received many hits from emails . . . I couldn't believe that there would be such a freefall in Yager rally attendance considering such coherent rally speeches such as this one by Birdie Yager . . . Perhaps the decline in rally attendance is not only that there are fewer Quixtar recruits but that the ones who have been attending rallies have wised up. Former Amway Diamond Bo Short (who was featured in the Dateline NBC show on Quixtar) once mused that in the typical Amway rally, the people in the audience change (due to high turnover) but that the people on the stage stay the same (largely because these people got in when the getting was good).